Wednesday, April 20, 2011
Whilst clearing out my bookmarks I came across this little gem from 2009. Logorama, an animated short directed by the French animation collective H5 - François Alaux, Hervé de Crécy and Ludovic Houplain. Screened at Cannes Film Festival in 2009 and having opened the 2010 Sundance Film Festival it won 'Best Animated Short' at the 2010 Oscars.
The use of the different logos is ingenious and the pace is almost overwhelming as you are given a tour throughout the branding of modern society by the means of the original and thought provoking storyline.